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Internet Facts

Recent Internet Facts & Statistics

- The # 1 activity on the internet today is: consumers gathering purchase information (US Dept of Commerce)

- Top 5 countries for internet users 1) USA 2) China 3) Japan 4) Germany 5) India - source Neilson /netratings

Number of years each took to reach 50 million users
Radio - 38 years
TV - 13 years
Cable - 10 years
Internet (Web) - 5 years
(Source - Morgan Stanley)

- According to Nielsen NetRatings
The average person each month usually visits 59 domains(website URL's), views 1,050 pages averaging 45 seconds for each page and spend about 25 hours a month doing this! Each surfing session lasts approximately 51 minutes.

- According to Mobile Entertainment Forum, the global mobile entertainment industry is now worth some $32 bln. According to KPMG, the industry also remains confident that it can continue to grow strongly despite the current economic challenges, predicting average revenue growth of 28% for 2010.

- TV-based Internet video receivers and connected consumer electronics platforms will drive transactional revenues for premium Internet video services past $6 bln. U.S. consumers will spend over $6 bln for Internet video services by 2013, with direct-to-TV videos accounting for 75% of that revenue, according to Parks Associates.

- May 2009 - Over 40% of young adult US households view Internet video on the TV at least once per month, In-Stat found. Revenue from Web-to-TV streaming services will grow to $2.9 bln in 2013. Within five years, the number of US broadband households viewing Web-to-TV content will grow to 24 mln. Already, 29% of US 25 to 34 year olds with game consoles use the devices to watch streaming video off the Internet. In five years, there will be 7.4 mln US broadband households that use media center PCs for streaming Web-to-TV content.

- September 2009 - 57% of TV viewers in the US who have Internet access use both mediums at the same time at least once a month. That translates to more than 128 mln US consumers. Average TV viewer who uses the Internet simultaneously does that for 2 hours and 40 minutes a month, and that 28% of the time they are on the Web at home, they are also watching television, Nielsen Ratings.

U.S.A Internet Usage for one month - February 2009

Sessions/Visits per Person - 57
Domains Visited per Person - 105
Web Pages per Person - 2,405
Duration of a Web Page Viewed - 0:00:55
PC Time per Person - 61:11:56
Active Digital Media Universe - 166,897,330
Current Digital Media Universe Estimate - 230,011,248
Source: Nielsen

- 57% of TV viewers in the US who have Internet access use both mediums at the same time at least once a month. That translates to more than 128 mln US consumers. Average TV viewer who uses the Internet simultaneously does that for 2 hours and 40 minutes a month, and that 28% of the time they are on the Web at home, they are also watching television.
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- 2007 Internet Statistic - Approximately 97.2 million women use the Internet in the United States, compared to 90.9 million men, according to research by eMarketer.

- 89% of workers have a cell phone and 19% have a Blackberry, Palm or other personal digital assistant. Of those employed respondents who own a cell phone or Blackberry or PDA, 25% use that device for email. Looking more closely at employed respondents who actively use their cell phone or Blackberry for email, 44% say that most or all of the messages they send and receive are personal, while 32% say that most or all of the messages are work-related. Another 25% say their email use is equally split; about half of the messages they send and receive are personal, while the other half are work-related, according to Pew Internet Project.

- Forrester Research expects $115.6 bln will be spent for travel online in the US alone in 2009, and that number is expected to jump to $157.8 bln by 2013.

- US online retail sales are expected to rise 11% to $156 bln in 2009, excluding revenue from travel. However, that will mark a slowdown in the overall growth rate, which was 13% in 2008, when online retail sales totaled $141 bln, Forrester Research.

- According to Mobile Entertainment Forum, the global mobile entertainment industry is now worth some $32 bln. According to KPMG, the industry also remains confident that it can continue to grow strongly despite the current economic challenges, predicting average revenue growth of 28% for 2010.

- The eMarketer study estimates that 66.2 percent of female US residents three years of age or older will use the Internet this year (2007) as opposed to 64.2 percent of male residents in the same age range.

- Affiliate Website Marketing is a $ 95 Billion Dollar industry that is expected to grow to over $ 230 Billion by 2008. (Forrester Research)

According to comScore, online consumer spending online grew 26 percent in 2006 to $24.4 billion. More than 80 percent of consumers did at least some shopping online (BizRate and Shop.org Holiday Mood Study 2006), and 50 percent of shoppers bought more stuff online in 2006 than 2005 (NielsenNetRatings research)

- Small to Medium size businesses that utilize Interactive websites have grown 46% faster than those who don't - (American City Business Journals)

- Global internet e-commerce revenues since 1998 are over 444 Billion dollars - NUA
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- Cisco Systems Inc. is today the world's largest Internet commerce site, selling more than $ 32 million in products every day. (Cisco Systems, Inc.)

- Online sales will top US $ 184 billion by 2004. The Internet will influence approx. $ 500 billion in offline sales (Forrester Research)

- Over 82 percent of college graduates will search for careers and employment information online - NUA
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- The number of women using the Internet worldwide will pass 96 million, or 45 percent of the world's Internet users in 2001- (Computer Economics)

- 96% of users find web pages through friends, other pages and search engines - websites through magazines 64.3% (GVU)

- 17,000 website domains a day are being added to the Internet

- An estimated 2.8 percent of the world's population is currently online (OCLC Research)
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- Estimated total world online web users: 179 million, with a 100+ million in Canada

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