Key Questions to Ask Stakeholders for Big Data/BI Reporting Initiatives

Topics: Advertising, App Development, Branding, Business, Creative, Design, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Mobile, Mobile Apps, Sales, SEO, Social Media, Strategy, Success, Technology, Web Design By: Jackie Ta

Big Data |Key Concepts in Data Analytics – Key Questions to Ask Stakeholders for Big Data/BI Reporting Initiatives Data, metrics, trends, information, dashboards, sales, leads, opportunities, and business decisions – do these words pique your interest? Throughout my career in the business analysis and business intelligence arena, I’ve helped the business make informed decisions through […]

Social Games | 4 User Profiling Essentials for Branding and Apps Development

Topics: Advertising, App Development, Branding, Business, Ideas, Innovation, Inspiration, Leadership, Marketing, Mobile Apps, Sales, Social Media, Strategy, Success, Technology, Web Design By: Jackie Ta

Are you turning your life into a game? Some consumers are. To some, life is just a game. With the recent, increased rise of gamification, companies are taking notice and using gamification-related activities and mobile devices to entice users to interact with their brands.  Gamification is an integration of game design concepts and mechanics into […]

New Screenwriting Technology Can Create Storyboards ForScripts

Topics: Advertising, App Development, Branding, Business, Creative, Culture, Design, Film, Filmmaking, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Mobile, Mobile Apps, Motivation, Movies, Strategy, Technology By: David Konow

It’s been a long time since screenwriting has relied on the typewriter. In fact, you often hear through the Hollywood grapevine that no one will even look at your script if you’re not using the right software, whether it’s Final Draft or Script Magic. For years I’ve contributed for several screenwriting publications, and I’ve often […]

Top 10 Mobile Device Design Considerations to Implement for Your App

Topics: Advertising, App Development, Branding, Business, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Mobile, Mobile Apps, Sales, Strategy, Technology By: Jackie Ta

Are you using mobile as the face of engagement in today’s real-time social, hyper-connected world? With the proliferation of smartphones and tablets putting the power in the hands of global consumers who are now shaping mobile markets, mobile has manifested into a new system of engagement and changed the way brands operate. Brands are using […]

Mobile | Can BlackBerry® Compete with Technology Giants and Regain Global Market Share? 5 Major Takeaways

Topics: App Development, Business, Design, Ideas, Innovation, Leadership, Marketing, Media & Entertainment, Mobile, Mobile Apps, Sales, Strategy, Technology By: Jackie Ta

What do technology giants, Apple and Google, have in common? They are two of the major players that know how to disrupt markets with mobile devices and mobile engagement. As a result, they’re taking over a significant share of the smartphone marketplace with their innovative operating system and devices. Now, BlackBerry® wants to regain a […]

Brain Training – Top Mobile Apps That Get You Thinking

Topics: Advertising, App Development, Branding, Business, Creative, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Mobile, Mobile Apps, Strategy, Technology, Web Design By: Dina Gachman

Brain Training Whether you are in school are many years graduated, it is always good to keep your brain stimulated. Especially in this age of Twitter, Instagram, Facebook, and hashtags, it seems like almost everyone has ADD or at least a very short attention span. When was the last time you curled up with a […]

Mobile Apps – To App Or Not To App?

Topics: Advertising, App Development, Branding, Business, Creative, Design, Ideas, Innovation, Marketing, Media & Entertainment, Mobile, Mobile Apps, Sales, Social Media, Strategy, Success, Technology, Web Design By: Dina Gachman

Unless your business is centered around an app, you might think twice about creating one. “We’re not a huge corporation,” might be your line of thinking. “We don’t need to spend the money on something like that.” But come on now, it is 2013. Even small business that are not tech-centric should think about creating […]

Marketing Tools – Haiku Deck: Simple Presentations Right at Your Fingertips

Topics: Advertising, App Development, Branding, Business, Design, Ideas, Innovation, Marketing, Media & Entertainment, Mobile, Motivation, Perseverance, Social Media, Strategy, Success, Technology, Web Design By: Dina Gachman

We all remember the days of laboring over intricate school projects, which then led to even more complex college presentations. Then, you enter the work world and creating and showing presentations takes on a whole new dimension. PowerPoint has its charms – or, more accurately, its uses – but diving into a PowerPoint presentation can […]

Game Apps Development | 14 Essentials for Building Your App Brand

Topics: Advertising, App Development, Branding, Business, Culture, Design, Ideas, Innovation, Leadership, Marketing, Media & Entertainment, Mobile, Sales, Social Media, Strategy, Success, Technology, Web Design By: Jackie Ta

What do apps such as Angry Birds, Where’s My Water, Cut the Rope, and Fruit Ninja have in common and why are they so popular? They offer compelling game plays through easy to understand and fun to interact through an entertaining design. They set the bar for the way app games should be – simple […]

Brand Engagement | 4 Essentials to Breed Greater Social Media Fan Growth

Topics: Advertising, App Development, Branding, Business, Creative, Design, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Sales, Social Media, Strategy, Success, Technology By: Jackie Ta

With a growing focus on social media, digital channels and mobile devices putting the power in the hands of billions of global consumers, brands are empowered to tap into social media to foster engagement with the social consumers for brand experience. Understandably, with this growth comes a growing pressure to deliver results that consumers have […]