Does your company have a brand personality? When your customers hear your company name or think about your brand, do they associate it with a personality, giving it human qualities? Here are some examples of positive traits that you would want to convey to the world…
How many times have you faced the blank screen, figuring out how to begin a piece of writing? Whether you’re a first time blogger or an experienced writer, the words are stuck somewhere between your brain and fingers…
Do you know that Facebook users are one of your best customers and subject matter experts to profile? They are a variety of diverse experiences with an amazing breadth of knowledge that may not be found in any textbook that you can learn from…
Are you using or planning to use social networking media to market and promote your business? Sites such as Facebook, Twitter, and Linkedin can help you do a customer breakdown. How? …
Finding the right collaborators is about as difficult, frustrating, and exhilarating as finding the love of your life. And just as important. You wouldn’t want to jump into bed with just anybody, literally or metaphorically, so it’s important to first find someone you can trust and respect. Don’t be fooled by chiseled abs or a […]