8 Essential Techniques to Become a Professional Sales Guru

Topics: Achievement, Advertising, Branding, Business, Creative, Ideas, Inspiration, Marketing, Motivation, Sales By: Gregg Jaden

Have you ever wanted something from someone? Do you know what to say or do to get it? Everyone can get frustrated with the sales process – you, your customer, your prospects, and even onlookers. The key to success is to learn from people who have mastered sales and apply those lessons to your sales […]

Mobile: 7 Mobile Advertising Must-Do’s for Great User Experience

Topics: Advertising, App Development, Branding, Business, Marketing, Mobile, Sales, Strategy By: Jackie Ta

Increasing in mobile usage has put mobile at the forefront of a cultural shift to a new way of thinking for marketers and brands. Mobile advertising does not, and cannot, fit into the traditional marketing mindset. This shift inspires brands to think differently, ignite new ideas, and translate them into a winning and clickable advertisement. […]

Are you too Close to your Brand to see Clearly? 7 Essential Questions

Topics: Advertising, Branding, Business, Creative, Ideas, Innovation, Inspiration, Leadership, Marketing, Motivation, Sales, Social Media, Strategy By: Gregg Jaden

At Broadwave, we work with many types of verticals and diverse business models that are specifically tailored to our clients’ operations. Most clients run with our concepts and marketing plans while a select few resist it. I always wondered why. Why is there resistance when our team has come up with a killer concept? No […]

Top 10 Tips for Successful Social Media and Search Engine Optimization (SEO) Initiatives

Topics: Advertising, Branding, Business, Creative, Marketing, Media & Entertainment, Mobile, Sales, SEO, Social Media, Strategy, Technology, Web Design By: Jackie Ta

Do you know that social media is changing the way your website is optimized and ultimately how you should brand your company on search engine sites?  Social engagement and interaction on social media platforms builds brand awareness and loyalty that will ultimately pay off in the long term. Whether you’re a blogger, a site owner, […]

Creativity | Top 8 Tips for Creative Advertising

Topics: Advertising, Branding, Business, Creative, Culture, Ideas, Innovation, Marketing, Media & Entertainment, Motivation, Sales, Social Media, Strategy By: Jackie Ta

Man’s mind, stretched by a new idea, never goes back to its original dimensions – Oliver Wendell Holmes, Jr. There’s a global challenge of complexity due to changes in technology and a cultural shift to connectivity. Customers want a more creative and innovative solution. Show them your company is on the cutting edge of creativity. […]

Social Media and Branding: Top 9 Tips to Let Your Online Visibility Do the Selling for You

Topics: Advertising, Branding, Business, Ideas, Innovation, Inspiration, Leadership, Marketing, Motivation, Sales, Social Media, Strategy By: Jackie Ta

Do you have an online presence that’s all heart? That is, does your marketing campaign appeal to people’s emotions and relate to their current needs? It’s your humanness that sells…

Top 9 Investments Your Company Should Make

Topics: Branding, Business, Ideas, Innovation, Motivation, Sales, SEO, Social Media, Technology By: Jackie Ta

Why are investments so important? They are what drive your goals to reality. Determine what investments make sense for your business and monitor them to ensure that they still meet your business needs and financial goals. Investing in your company is the most important investment you can make. Know how to use these investments to […]

Brand Makeover – Which Color is right for your Brand?

Topics: Advertising, Branding, Business, Creative, Ideas, Innovation, Inspiration, Marketing, Sales, Strategy By: Danielle Parish

Do you know that colors can make your brand memorable?  Think about the story your colors tell.  Look at the fast food industry; what does its choice of colors tell you?  Red and yellow are universally used for branding in fast food franchises.  What would happen if another fast food place decide to use blue […]

Social Media: 10 Facebook User’s Personas Your Business Can Learn From

Topics: Achievement, Branding, Business, Creative, Ideas, Innovation, Marketing, Sales, Social Media, Strategy By: Jackie Ta

Do you know that Facebook users are one of your best customers and subject matter experts to profile? They are a variety of diverse experiences with an amazing breadth of knowledge that may not be found in any textbook that you can learn from…