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August 8, 2013

Social Games | 4 User Profiling Essentials for Branding and Apps Development

Topics: Advertising, App Development, Branding, Business, Ideas, Innovation, Inspiration, Leadership, Marketing, Mobile Apps, Sales, Social Media, Strategy, Success, Technology, Web Design By: Jackie Ta

Are you turning your life into a game? Some consumers are. To some, life is just a game. With the recent, increased rise of gamification, companies are taking notice and using gamification-related activities and mobile devices to entice users to interact with their brands.  Gamification is an integration of game design concepts and mechanics into […]

September 12, 2012

6 Simple Ways to Get Your Social Media-phobic Friends to Engage

Topics: Advertising, Branding, Business, Marketing, Social Media, Strategy By: Dina Gachman

The term “shameless self promotion” often precedes people’s social media posts when they’re, well, promoting their business or brand. Until it becomes part of your daily work routine, asking people to share your material or your product can feel intrusive. In today’s world, though, it’s important to get over this fear – and fast. If […]