I am made of many layers. Each layer represents my inner self and outer self…how I perceive myself and how others perceive me. What’s important to me may or may not be important to others. We all have a sense of what’s important to us – our own personal philosophy – what drives us. Do […]
Does your company have a brand personality? When your customers hear your company name or think about your brand, do they associate it with a personality, giving it human qualities? Here are some examples of positive traits that you would want to convey to the world…
“Believe in yourself! Have faith in your abilities! Without a humble but reasonable confidence in your own powers, you cannot be successful or happy.” – Norman Vincent Peale In a related article I talked about creating a brand identity to reflect your true intended image and personality. Today, I want to talk about the type […]