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February 18, 2013

Marketing Tools – Haiku Deck: Simple Presentations Right at Your Fingertips

Topics: Advertising, App Development, Branding, Business, Design, Ideas, Innovation, Marketing, Media & Entertainment, Mobile, Motivation, Perseverance, Social Media, Strategy, Success, Technology, Web Design By: Dina Gachman

We all remember the days of laboring over intricate school projects, which then led to even more complex college presentations. Then, you enter the work world and creating and showing presentations takes on a whole new dimension. PowerPoint has its charms – or, more accurately, its uses – but diving into a PowerPoint presentation can […]

November 20, 2012

Denny’s Comedy Creative Ad Campaign w/ David Koechner and Jason Bateman

Topics: Advertising, Branding, Business, Creative, Culture, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Mobile, Strategy, Web Design By: Dina Gachman

You can still rent out billboard space or bus benches to advertise your business, but gone are the days when you have to solely rely on hand-painted signs saying things like, “Wilson Family General Store: We Have Candy!” Times have changed and the ad game has evolved too. Sure you can still have someone stand […]

September 20, 2012

Innovation: Top Fashion Designer Phillip Lim Expands Brand with New Comic Book Mobile App

Topics: Advertising, App Development, Branding, Business, Creative, Design, Events, Ideas, Innovation, Marketing, Mobile, Social Media, Strategy, Technology, Web Design By: Dina Gachman

Top Fashion Designer Phillip Lim launched his clothing line in 2005, and his creations are staples in the pages of Vogue and on runways from New York to Paris to Milan. What Lim is doing to expand his brand is innovative and interesting, and whether you’re in the fashion industry or not, it’s worth checking […]

September 11, 2012

Brand Makeover – Which Color is right for your Brand?

Topics: Advertising, Branding, Business, Creative, Ideas, Innovation, Inspiration, Marketing, Sales, Strategy By: Danielle Parish

Do you know that colors can make your brand memorable?  Think about the story your colors tell.  Look at the fast food industry; what does its choice of colors tell you?  Red and yellow are universally used for branding in fast food franchises.  What would happen if another fast food place decide to use blue […]