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February 2, 2013

Brand Engagement | 4 Essentials to Breed Greater Social Media Fan Growth

Topics: Advertising, App Development, Branding, Business, Creative, Design, Ideas, Innovation, Inspiration, Marketing, Media & Entertainment, Sales, Social Media, Strategy, Success, Technology By: Jackie Ta

With a growing focus on social media, digital channels and mobile devices putting the power in the hands of billions of global consumers, brands are empowered to tap into social media to foster engagement with the social consumers for brand experience. Understandably, with this growth comes a growing pressure to deliver results that consumers have […]

November 5, 2012

Tweet Your Way to Success – How to use Twitter Effectively

Topics: Advertising, Branding, Business, Marketing, Media & Entertainment, Mobile, Social Media, Strategy, Success, Technology By: Gregg Jaden

I often hear – “I don’t get twitter” from some of my clients friends and family. I used to “not get it” either, but once you “get it”, you would want to make Twitter part of your daily ritual. How to use Twitter Effectively If you maintain a perspective on why you are using twitter […]

September 13, 2012

Social Media and Branding: Top 9 Tips to Let Your Online Visibility Do the Selling for You

Topics: Advertising, Branding, Business, Ideas, Innovation, Inspiration, Leadership, Marketing, Motivation, Sales, Social Media, Strategy By: Jackie Ta

Do you have an online presence that’s all heart? That is, does your marketing campaign appeal to people’s emotions and relate to their current needs? It’s your humanness that sells…

Top 9 Investments Your Company Should Make

Topics: Branding, Business, Ideas, Innovation, Motivation, Sales, SEO, Social Media, Technology By: Jackie Ta

Why are investments so important? They are what drive your goals to reality. Determine what investments make sense for your business and monitor them to ensure that they still meet your business needs and financial goals. Investing in your company is the most important investment you can make. Know how to use these investments to […]

September 12, 2012

6 Simple Ways to Get Your Social Media-phobic Friends to Engage

Topics: Advertising, Branding, Business, Marketing, Social Media, Strategy By: Dina Gachman

The term “shameless self promotion” often precedes people’s social media posts when they’re, well, promoting their business or brand. Until it becomes part of your daily work routine, asking people to share your material or your product can feel intrusive. In today’s world, though, it’s important to get over this fear – and fast. If […]

August 24, 2012

Social Media: 10 Facebook User’s Personas Your Business Can Learn From

Topics: Achievement, Branding, Business, Creative, Ideas, Innovation, Marketing, Sales, Social Media, Strategy By: Jackie Ta

Do you know that Facebook users are one of your best customers and subject matter experts to profile? They are a variety of diverse experiences with an amazing breadth of knowledge that may not be found in any textbook that you can learn from…

July 21, 2012

Social Media: 7 Tips for Using Social Media to Build your Knowledge Network

Topics: Achievement, Advertising, Branding, Business, Creative, Ideas, Leadership, Marketing, Perseverance, Social Media, Strategy By: Jackie Ta

Are you using social media to build your knowledge network and ultimately increase your value proposition? Tweeting, “LIKEing”, +1ing have all become the norm, and it’s critical to your marketing strategy how you use social media services to build your knowledge network…